eCommerce
Latest research indicates that online shopping is driving the retail sector's growth and is influencing the way people shop. With one in four consumers now shopping on the web, they are looking for more effective means to purchase items, allowing people the choice of retailer and the most cost-effective price at their own convenience.
Stison Web Publisher helps you use your marketing budget more effectively by letting you target your potential markets. With custom categorisation you can direct targeted customers at a specific set of books increasing your potential sales. Use your website to provide rich metadata about your books. The richer the data, the better the chances are of selling the books.
Sell books online with the following features:
- Title, ISBN, Author, Illustrator and Publisher searching
- Publisher customised categorisation of items
- Show 'also bought' at checkout
- Show related books
- Pre-ordering of new books
- Voucher or Promotional codes
- Shows £ amount saved by ordering online
- Set postal charges
- Secure ordering
- Integrate with any payment gateway
- Very simple 3-click order process
Track your customers purchase habits:
- Analyse sales by region, imprint, author, illustrator
- Analyse clicks by region
- Check marketing effectiveness
- Gather customer email addresses for future promotions
